The electric F-150 is the most appealing truck for electric pickup customers according to a new report from Cox Automotive. In fact, across all demographics it's not close between the F-150, Tesla Cybertruck, GMC Hummer EV, and Rivian R1T. Everyone else is fighting for second place.
A whopping 2.9 million pickups were sold in the U.S. last year, making up roughly 20% of the entire auto market. While electric vehicles (EV) receive significant consumer and media attention, they remain a very small portion of new-vehicle sales each month. That may well change, though, as a new...