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Demand for the F-150 EV has well exceeded what Ford initially planned for and in response to that, 50% more pickups will be produced!

"In fact, Ford revealed this week that due to "strong interest," it will produce 50 percent more electric F-150s right out of the gate than it had originally planned. The move sends a particularly strong signal about Ford's faith in the product and the level of customer interest at a time before Ford has even so much as unveiled the truck, let alone begun taking deposits from buyers. Producing those trucks will require an extra 200 new jobs on top of the 300 already announced.

It's hard to get a sense of just how big a bet that is without knowing how many electric F-150s Ford had originally planned on producing to start, but the automaker employs some 8,600 people to build, on average, around 900,000 gas and diesel F-150s per year. That's about 100 cars per worker, per year, and at the same rate, we might expect to see 50,000 electric F-150s hit the road annually."

Electric Ford F-150 Electric Proving To Be A Hit

By the time Ford launches its first pure-electric pickup truck, the F-150 Electric, the segment will be flush with viable competitors. Over the next few years, battery-electric pickups from GMC, Tesla, Lordstown Motors, Rivian, and a few other brands are set to launch. The Ford F-150 isn't...

carbuzz.com

 

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Ford also made a big move north of the border to further secure its electric future:

"In addition to EV production in Dearborn, Ford is also investing $1.35 billion in its Oakville Assembly Complex in Ontario, Canada. The money will be used to transform the plant to include next-generation battery-electric vehicles starting in 2024. This will be the first time that an automaker will be producing EVs in Canada for the North American market.

"Our electric vehicle business is a dynamic source of growth," says John Savona, vice president, North American manufacturing. "We’re setting ourselves up for profitable business now and in the future."